Media

Generative Search AI

How did we use AI to help a digital media brand gain decision advantage with Gen Search?

Demo Video

Executive Summary

In the fast-moving world of digital content, timely insights can create a serious competitive edge. A leading digital media brand partnered with Techolution to implement a Gen AI-powered search experience, enabling decision-makers to extract proprietary insights in seconds, not hours. By combining AI and digital media strategy with cloud-based infrastructure, the brand unlocked faster analytics, more accurate personalization, and ultimately, higher revenue. The conversational Gen Search interface now delivers actionable insights within 15 seconds, directly from their data lake and Sheets.

Demo Video

Challenge

This retail technology firm, operating in the digital publishing space, faced growing challenges with data sprawl. Their existing dashboards were clunky, static, and unable to keep pace with real-time decision-making demands. Without fast, intelligent access to customer transaction data, delivering personalized offers or improving audience targeting was an uphill battle. The lack of AI-powered decision making tools hampered both agility and monetization potential.

Solution

Techolution built a tailored solution that blended AI and content strategy with robust data engineering. Here's how we did it :

Built a scalable data pipeline using Google Cloud Platform (GCP) and BigQuery to model and ingest transactional data
Developed a Gen AI for digital publishing industry search interface that lets users ask complex questions and get accurate results in seconds
Created an AI-based recommendation engine to offer real-time, personalized content suggestions
Integrated Neo4j for advanced relationship mapping to uncover deeper audience and content connections
Designed interactive Looker dashboards for strategic content and campaign decisions

Implemented an architecture optimized for content optimization using AI, enabling real-time personalization and operational scalability

Impact

Reduced insight generation time from hours to under 15 seconds

Enhanced personalization of content and offers

Improved customer satisfaction and conversion rates

Enabled faster go-to-market decisions with AI-powered dashboards

Empowered leadership with continuous AI-powered decision making

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We helped this pre-stage startup design & develop a revolutionary solution to address inefficiencies in the patent & market research industry. As a result of our multi-year support they raised a Series-A round & grew to a seven figure profitable SaaS business.

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How did we help the largest news publication modernize their Data Platform for AI?

We helped this leading news publication improve their time to market without compromising fact checking & the editorial process. Leveraging cloud, cutting-edge data platform & AI we were able to help them accelerate their digital modernization journey.

Ready to take your AI to Production & Beyond?

How did we use AI to help a digital media brand gain decision advantage with Gen Search?

Executive Summary

Challenge

Solution

Impact

Similar Success Stories

How did we use AI to help a publisher accelerate content distribution across the globe?

How did we help a seed stage startup build AI to revolutionize IP & raise millions?

How did we help the largest news publication modernize their Data Platform for AI?

Ready to take your AI to Production & Beyond?

Our Accelerators

Industries Served

About Us

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How did we use AI to help a digital media brand gain decision advantage with Gen Search?

Executive Summary

Challenge

Solution

Impact

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Similar Success Stories

How did we use AI to help a publisher accelerate content distribution across the globe?

How did we help a seed stage startup build AI to revolutionize IP & raise millions?

How did we help the largest news publication modernize their Data Platform for AI?

Ready to take your AI to Production & Beyond?

Our Accelerators

Industries Served

About Us

Legal

Visit Us

Stay tuned for meaningful AI innovations

Stay tuned for meaningful AI innovations

Stay tuned for meaningful
AI innovations